Top 11 Promotional Products of 2024

What’s New in 2024?

Can you believe that we’re a month into 2024 already? As 2024 swiftly progresses, the promotional merchandise industry continues to change. The solutions and marketing team have been studying hard to put together a selection of the latest and greatest promotional product ideas and techniques to give you an idea on what’s trending in the new year. A common theme throughout 2024 has been sustainability with the rise of many new sustainable product innovations.

This list includes the top 11 products of 2024, we just simply couldn’t limit it to 10!

1 –  Product Spotlight!

The water-repellent bag is the most innovative new promotional bag in the industry, the water-repellent bag is a step up from water resistance. When water is poured or lands on this bag the material does not absorb it and instead it beads down the outside, falling right off the product like magic! This bag is perfect for keeping your belongings dry and would be ideal for carrying easily damageable goods such as books and tech equipment. This 5oz cotton shopper comes in a natural colour, has a large branding area and has a 70cm handle.

Beverley says: This is an amazing new innovation which can perfect for helping to keep your belongings safe when it’s raining, such as books, notebooks, files and papers.
 

2 – Super-Speed 100W Cable!

The Allure cable boasts an incredibly strong fast-charging strength of 100W which is powerful enough to quickly charge your MacBook or laptop! This new 1-metre cable is an all-in-one adapter charging USB & Type C to TypC & Lightning and can either use a regular or fast charge function. You can tell when your device is connected due to the cute smiley icon which has a colour indication for fast charge. The cable itself is high quality, made from recycled aluminium and recycled plastic. It also features a car play function for convenient on-the-go use.

Marketing Alex says: I think this cable is an excellent new product and it is fantastic to charge my phone super quickly. I can see this being of use to a lot of different industries.

3 – FARE OKOBRELLA SHOPPING

This new sustainable umbrella is an innovation in the merchandise industry that acts as a two-in-one umbrella with a shopping bag. The sleeve of the umbrella can be taken off and used as a reusable shopping bag that even comes with a compartment for the umbrella. This manual-opening umbrella is easy to handle, has a high-quality windproof system for maximum frame flexibility, a cover made of recycled plastics, is dyed using a water-saving process, a wooden handle and a promotional labelling option. Umbrellas are the perfect large canvas for putting your brand in the spotlight.

4 – House Shaped Seed Bombs

No need for a mortgage to own these homes! These seed bombs can be a thoughtful gift for your employees or clients. They are perfect for construction, businesses in property and maintenance companies. These seeds are the perfect way for beginners to grow a beautiful display of wildflowers whilst supporting the environment and come as a pack of 3, neatly packaged in a matchbox style box can be branded with a full colour label and may include a custom insert. Simply scatter the seed bombs onto soil or into a plant pot and let nature take its course!

Alexandria says: Seeded products are a popular new item and I think these house-shaped seed bombs are a great idea for companies that deal with housing or construction, plus they’re very beginner friendly.

5 – Bespoke Products

Bespoke solutions are on the rise in 2024, there is now a much wider selection of promotional products which can be Pantone-matched with your exact brand colours which is perfect to make products unique to make promotional items as unique as your brand. This includes products like bottles, pens, notebooks, bags, clothing and much more. Matching your products to your exact colour can be a great way to get ahead of marketing promotions by tailoring them to your brand and making your brand identity stand out.

6 – Super-Sized Travel Mugs!

The new era of promotional drinkware is here with these new super-sized tumblers. These double-walled stainless steel travel mugs come with a typical powder-coated finish for a slick look which also makes your cup more durable and easier to grip. The large capacity of these travel mugs makes them ideal for use in the office, working out or using at home. A bigger capacity means less refilling, plus they can keep your drink warm for 12 hours and cold for 24 hours! Some can even hold up to 1182ml of water!

7 – Pixoo Sling Bag

The Pixoo Sling Bag is a creative new chest bag/fanny pack in the branded merchandise industry, which is compact, easy to carry and still has enough room for all of your daily essentials. Here’s where it gets interesting! It features a built-in LED screen when using the new Divoom smartphone app you can apply hand-drawn or pre-made designs to the bag and even apply animation effects. This is ideal for letting your brand shine in style, creating art or even typing in messages to be displayed.

8 – Mini Moments Aromatherapy Balms

Health and well-being are a very important part of a productive work life, relaxation is important in monitoring stress as without it our workload would be too high, and our mental health would deteriorate as a result. This product is a wellbeing focused aromatherapy tin which includes 5 of our highest-quality natural balms. The balms include Happy, Focus, De-Stress, Escape and Sleep Well, all of which are formulated with Vitamin E giving moringa and shea butter to ensure a non-greasy, quick-absorbing balm. Simply apply the balms to your pulse points to naturally aid your mindset and enjoy.

Loren says: Wellbeing is very important in the workplace and the range of different balms in this handy tin can help your employees or clients feel very relaxed or uplifted. Although I’d probably pass on the sleep balm when in the office!

9 – New Ceramic Americano!

This new revolution of the popular americano mug has modernised travel mugs. This ceramic takeaway cup is the perfect travel companion to keep your drinks warm on the go and comes with a slick new ceramic design for a more premium feeling. Additionally, the mug is also dishwasher-proof and has a capacity of 10oz/190ml. What makes this stand out is this mug comes with a powder-coated finish which means it can be pantone-matched to your exact colour! Plus you can customise the colour of the silicone grip and the lid. These are ideal for trade exhibitions, cafes/coffee bars, corporate giveaways, desktop promotions and corporate gifts.

10 – RCS (Recycled Claim Standard)

RCS is a new collection of products which are manufactured using certified recycled plastic. This certification verifies the presence and amount of recycled material in the final promotional item through input and chain of custody verification from another party so that you are assured the result is sustainable, and each stage of production is documented and certified. There are also many tech promotional products such as power banks, speakers, cables, headphones and much more that are RCS certified and can be Pantone-matched in full colour and have the option for LED lighting.

11 – Appeeling New Notebook!

The brand new Ortisei notebook is a new branded item in the industry which is a stylish new sustainable notebook which is made from apple peels and selected vegetable fibres. This is an innovative fusion of technology and imagination that uses 100% green energy, has FSC-certified ivory tinted apple paper sourced from sustainable forests. Use the Ortisei’s range wide range of vibrant, stylish colours to represent your brand with sustainability whilst remaining stylish.

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